Telegram has become one of the most popular messaging apps, craigs list 800 million monthly active users. If you want to advertise your business, brand, or content, telegram ads cpm give you a great chance to reach a universal audience.
Unlike other platforms, Telegram’s ad product is designed to be privacy-focused, non-intrusive, and displayed only in public channels craigs list 1,000 subscribers. This guide will walk you through the best way to run ads on Telegram effectively.
1. What Are Telegram Ads?
Telegram Ads are sponsored messages that appear in large public channels with at least 1,000 subscribers. These ads:
Have a 160-character text limit (no images or videos).
Include a clickable hyperlink to an external website, channel, or bot.
Appear only in large public channels (not in private chats or groups).
Maintain user privacy (no personal tracking or targeted ads).
2. Benefits of Advertising on Telegram
Massive Audience: Reach numerous active users globally.
Privacy-Focused: No private data tracking, rendering it a trusted platform.
Cost-Effective: You only pay per ad impression.
High Engagement: Telegram users are active and engaged, making ads effective.
3. How to Run Telegram Ads (Step-by-Step Guide)
Step 1: Create a Telegram Ad Account
To start, go to the Telegram Ad Platform at ads.telegram.org and join with your Telegram account.
Step 2: Set Up Your Ad Campaign
Choose the Target Language & Region
Select the word what and country in places you want your ad to appear.
Create Your Ad Message
Write a quick and engaging text (max 160 characters).
Add a call-to-action (CTA) like “Join Now” or “Learn More.”
Include a connect to your channel, bot, or website.
Select Target Channels
Telegram ads appear in public channels with 1,000+ subscribers.
You can choose specific topics relevant for your business.
Step 3: Set Your Budget & Bid Price
Telegram Ads are powered by a cost-per-impression (CPM) model.
The minimum budget to perform ads is €2 million ($2.1M), rendering it suitable for large businesses.
You bid per 1,000 ad impressions (higher bids get better placements).
Step 4: Submit & Launch Your Ad
Review your campaign settings.
Click Submit for Review (Telegram will verify that your ad follows the guidelines).
Once approved, your ad will start appearing in large public channels.
4. Alternative Ways to Advertise on Telegram (Without the €2M Minimum Budget)
If you don’t have a big budget, you can still promote your business with your methods:
1. Promote in Public Channels
Collaborate with Telegram channel owners to post ads or sponsored messages.
Find popular Telegram channels related for your niche.
2. Use Telegram Bots for Marketing
Create automated bots to interact users, respond to questions, or provide promotions.
Many businesses use Telegram bots for customer support and product recommendations.
3. Create Your Own Telegram Channel
Build a community around your company.
Share valuable content, updates, and promotions to draw followers.
5. Tips for Running Successful Telegram Ads
✔ Keep Your Message Clear & Concise – You only have 160 characters, so make every word count.
✔ Use a Strong Call-to-Action (CTA) – Encourage users a subscription, visit, or buy.
✔ Target the Right Audience – Choose relevant channels and languages to maximize engagement.
✔ Track Performance – Analyze impressions, clicks, and conversions to optimize your ads.
Running ads on Telegram can be a powerful strategy to reach countless users, specifically if you have a big budget. However, if you’re your small business or startup, alternative marketing techniques like sponsored posts, bots, and organic growth can nonetheless be highly effective.